
Game intel
Mars Attracts
Mars Attracts is a park management sim set in the iconic universe of Mars Attacks. Build rides, hire staff, manage guest needs, and abduct humans to serve as t…
There’s a special breed of park-management sim that hits differently if you grew up juggling roller coasters, bankrupt mascots, and literal alien invasions on your desktop. So when Mars Attracts popped up with a shiny Gamescom 2025 booth announcement, my jaded-sim-fan radar went off-for good reason. Forget soulless corporate parks; here, you’re an actual Martian, running a theme park built for mayhem, abduction, and a generous dose of B-movie cheese. This isn’t your dad’s RollerCoaster Tycoon (and honestly, that’s kind of the point).
If you’ve ever wanted to turn Julius Caesar or Cleopatra into your own park attractions, Mars Attracts is your golden ticket. That’s not marketing fluff—you’re literally tasked with abducting figures from across history to populate your intergalactic amusement nightmare. The idea is genius: underneath the familiar bones of hiring staff, tweaking park logistics, and managing guest satisfaction, Mars Attracts lets you take wild, sandboxy risks that most sims wouldn’t touch with a ten-foot raygun. Ridiculous experiments, dark humor, and a retro art style that looks like it crawled out of a discarded pulp comic make this one stand out hard from another franchise reboot or spreadsheet parade in disguise.
Outlier’s claim that Gamescom visitors will play “every feature crammed into Early Access” has me both hyped and a bit wary. Demos at big shows tend to put their best (sometimes misleading) foot forward. Still, if they’ve packed in all the core management systems, zany experiments, and a showcase of buildings and Martian weirdness as promised, it should give a real taste of what we can expect when the Early Access build hits Steam later this year.

Outlier isn’t swinging in as a total unknown, either. If you played their FTL-inspired “This Means Warp,” you know they can mix systemic depth with tongue-in-cheek strategy and keep it fresh long past the opening hours. That alone gives me hope that Mars Attracts won’t just lean on nostalgia or its licensed universe for easy clout.
I’m all-in for the premise, but a few cautiously optimistic notes for would-be managers of Martian mischief:

For management sim veterans, Mars Attracts finally gives us something left-field and delightfully unserious in a genre that’s gotten way too sober—and frankly, sometimes stale. If Outlier can balance crunchy simulation with Martian slapstick, and if Early Access actually delivers a solid upgrade path (and not just a flash of nostalgia), this could be the weird strategy curveball 2025 needs. But if it ends up all sizzle and no substance? The indie park sim graveyard is already crowded, and even Martians need more than a license and some abductions to stay relevant.
Mars Attracts is taking the classic park sim and blasting it with pulpy Martian energy. Gameplay looks wild and the pedigree is promising, but the real test is whether its abduction antics have staying power beyond the first raygun blast. Cautious optimism—bring on the chaos.
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