Game intel
RV There Yet ?
A co-op adventure about driving your Recreational Vehicle home.
This caught my attention because I’ve seen this movie before: a scrappy, clip-friendly co-op game drops on Steam, streamers latch on, and suddenly you’re looking at million-seller numbers without a marketing blitz. RV There Yet? – a chaotic four-player road-trip comedy from first-time Swedish outfit Nuggets Entertainment – sold over one million copies in four days and hit 1.3 million in a week. For a debut game with “about zero marketing,” as the devs put it, that’s wild.
Released October 21, RV There Yet? asks up to four players to haul a battered RV home through the dangerous Mabutts Valley. It’s a simple premise with a lot of physics: roads crumble, slopes are ridiculous, and you’re constantly hopping out to winch, push, and bodge your way across ravines. Along the way you’re dousing allergy attacks with EpiPens, dodging snakes, and taking smoke-or-beer breaks that feel like punchlines cooked into the mechanics.
It’s the kind of “failure-forward” design that turns disasters into highlights. Think Overcooked’s social chaos meets MudRunner’s winch-based problem-solving, with Human: Fall Flat’s janky charm sprinkled on top. Reviews on Steam skew “Very Positive,” and the player geography skews European (49%) and North American (26%) — no shock given the price and streamer reach.
What makes this especially unusual: it launched as a finished 1.0 game. No Early Access, no roadmap deck. “The game became much bigger than anything we expected,” community manager Jace Varlet said, adding that it all happened “with about zero marketing.” That jives with what we’ve seen from other surprise hits, but let’s unpack that “no marketing” angle.
When a cheap co-op game rockets up Steam, it’s rarely pure luck. A few ingredients keep bubbling up in 2024-2025: low price, one-session fun, physics that generate unpredictable comedy, and systems that make great short clips. RV There Yet? checks them all. This is also Sweden’s wheelhouse. Skövde, where Nuggets is based, is the same hotbed that gave us Coffee Stain’s Goat Simulator chaos and Iron Gate’s Valheim lightning-in-a-bottle. There’s a culture of small teams building expressive, viral-ready sandboxes — and Steam’s algorithm loves it when your friends buy in a flock of four.
Let’s be real: “zero marketing” usually means no ad spend, not zero awareness efforts. Keys go out, streamers sniff fresh chaos, and TikTok/YouTube get flooded with highlight reels. That’s fine — the point is that RV There Yet? earns those clips honestly. It’s not padding a battle pass or drowning you in cosmetics; the comedy is in the friction between the physics and your friends’ bad decisions.
If you and your group crave a new “Friday night disaster,” this is an easy recommend at under eight euros. The barrier to entry is tiny, and the session loop sounds perfect for a couple hours of chaos without homework. If you loved yelling your way through Lethal Company or Content Warning earlier this year, this scratches a similar itch from a different angle — less horror, more slapstick logistics.
There are caveats. The devs acknowledge bugs and promise fixes; that’s expected for a breakout built by a small team. Don’t expect console ports soon — Nuggets says none are planned. If you live on PlayStation, Xbox, or Switch, this one’s a miss for now. Also, because the core appeal is emergent physics, longevity depends on your friend group. Without a deep progression track or competitive meta, the fun lives and dies on whether failing spectacularly stays fresh for you.
That said, price matters. At €7.79 full price (and €7.01 at launch), it’s far easier to wrangle three friends than, say, a $30 multiplayer fling you might play twice. That smart pricing is half the design in today’s co-op scene: make it painless to buy in, then let word of mouth do the rest.
This isn’t just a viral spike; it’s a signal that players are still hungry for tightly scoped, laugh-first co-op with a clear toybox. Nuggets didn’t park in Early Access to find the fun — they shipped, then promised to tidy up and “maybe” add content. Meanwhile, the team is also building Among the Wild, a first-person farming game still in development. If RV There Yet? money gives them runway to polish that project, we could see a fascinating follow-up that leans into cozy-sim vibes from a studio that clearly understands emergent play.
RV There Yet? has the DNA of a great party staple. A couple of new maps, modifiers, or goofy tools could extend its shelf life without bloating the concept. The risk is feature creep chasing retention metrics. I’m hoping Nuggets keeps it lean: fix the rough edges, add a few fresh hazards, and let the RV keep fishtailing toward chaos. Not every hit needs a seasonal model or a shop.
RV There Yet? turned a $8 physics-comedy into 1.3M sales by being clip-friendly, group-friendly, and priced to impulse-buy. If you’ve got three friends and a tolerance for jank, this is your next laugh. Console players will have to wait — if ports ever happen.
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